ArtDent Image Video and Studio Photography

ArtDent dentists have already been featured in commercial photos and educational-informative videos, but the Clinic never really got a chance to reveal who the people behind the facemasks and dental appliances are. So it led to the idea of creating a series of interviews, in which dentists share their personal experiences and talk about their life as doctors, so we can get to know them better.

Everyone supported this idea enthusiastically, so the preparations for filming got green light. We organized the crew, worked out the shots, made appointments with the doctors and the extras, who contributed to B-roll footage. As we wanted to create something special, we did not hire agency-assigned actors, but worked with the Clinic’s active dental patients with different personalities and background. We are grateful for their help!

After the first meeting, we discussed the topics and what questions we had in mind. IT all happened with the agreement of the doctors. They had time to ponder over them and come to the set with fully prepared answers. Due to the preparation, we were able to go through with the shooting efficiently and smoothly. The final product became a series of interviews that we are all proud of and with a huge number of views on their YT channel.

This year, we changed our concept slightly from previous years. In addition to the image photography capturing the everyday life of the clinic, we shot several photos of the doctors making fun in front of a gray backdrop, which we set up in their clinic. Their expressions are no coincidence, as they were given a specific brief as instruction.

The goal was to let each doctor’s individual personality shine and come through. We wanted them to show which equipment they find important, how and what message they want to convey to their patients. It was all up to them, and we helped them to put these messages together in a visually fun and exciting way.

Instead of simply illustrating the everyday life of the dentistry (image photos) or just taking a headshot of all doctors (individual portraits), we took to the next level. We thought about the new communication needs and created a series of photos, that fits for all social media platforms. These images can be used for educational purposes and funny Instagram posts as well.

Thanks to the photography and interview content, the visual part of ArtDent Dentistry’s communication for this year is covered, as they have enough material to meet their needs. The themes and the format is diverse, the content is high quality and serves several purposes and meets different moods as well: serious, funny, informative, inspiring.

For us It is equally important to show the personal side of the clinic as well as the professional manners. We considered it an important step to bring the doctors closer to their current and future patients, and we know that these contents allows bonds to become even stronger. It is always to working with Artdent, and really looking forward for our new projects in the future!